RYU (Respect Your Universe) is a tailored urban athletic apparel brand that engages in the development, marketing, and distribution of apparel, bags and accessories. Our products are engineered for the fitness, training and performance of the multi-discipline athlete. Our products are designed, developed and tested at our corporate headquarters in Vancouver, BC, Canada. Production takes place in factories located in North America and Asia.
The RYU brand was created by a team of industry experts in 2015 that found a gap in the apparel market whereby the male athlete was underserved, the female athletic market was awash by a sea of sameness, and nobody was designing carry systems for active people to build their lives around. This team transformed the RYU brand and created a new category: Urban Athletics. RYU is the new standard of tailored innovation for the urban athlete.
WE RESPECT YOU
RYU was built on the fundamental understanding that we are multi-faceted and multi-disciplined. It’s about respecting your choices, individualism and journey. It is knowing at our core that we are all connected and that it’s our differences that make us extraordinary. And human.
Living with integrity is tough. Yet it is in this toughness, this humanity, that we find true beauty. We believe beauty is achievement earned – not an aesthetic bestowed. Our beauty is measured by our thoughts and actions and extends to our designs, team, partnerships and community. Where being respectful is a way of life, not a tag line.
FACILITATING HUMAN PERFORMANCE
You are more than your training, your workout or the sport you play. You have chosen a healthy, active lifestyle that inspires everyone around you. That’s why we build and engineer products that are not only the best to train in, but are tailored for any urban setting. An innovative way of thinking how we live, dress and perform.
We believe if we can facilitate your performance, you will lead the way for everyone. By choosing to respect our differences, and honour our humanity, we can truly celebrate our oneness.
Then the only tough thing should be your training.
Respect Your Universe
Urban Athletic Apparel
MARCELLO LEONE | PRESIDENT + CEO
From December 4, 2014 until present, Mr. Leone has been a director and CEO of the Company. From March 26, 2012 until present, Mr. Leone has been a director and CEO of Naturo Group Investments Inc., a private British Columbia corporation that holds the Trace and Blackwater brands of nutritional water beverages. Mr. Leone is also the founder of Naturo Group. From 2009 to 2015, Mr. Leone served as VP Operations and President with LEONE, an independent specialty store. LEONE is located in Vancouver, British Columbia, representing over 30,000 square feet of luxury brands. LEONE’S contemporary division known as L2 represented contemporary designers. Mr. Leone was responsible for the development of new product lines, guiding the buying team, and daily operational duties for LEONE and L2.
BRETT PAWSON | SENIOR VICE PRESIDENT, RETAIL AND OPERATIONS
Mr. Pawson is an entrepreneur, executive and manager with over 15 years of sales and operations experience in the retail, consumer goods and wellness sectors. He has extensive experience in the athletic apparel space and his past experiences include successful franchise roles with lululemon athletica, The Body Shop and national distribution for pluggz Footwear. He was instrumental in establishing lululemon athletica in Saskatoon, Saskatchewan as one of the top performing stores in the company and creating many new programs for leadership development, community building, out of store events and sales performance. Mr. Pawson has a Bachelor of Commerce degree from the University of Saskatchewan.
PEDRO VILLA | CFO
Mr. Villa has been the CFO of the Company from February 1, 2016 until present. Mr. Villa is a Chartered Professional Accountant (CPA, CA) with seven years of post‐designation professional experience. Prior to joining the Company, Mr. Villa held controllership and financial reporting roles in three Vancouver based mining companies with operations in North America. He was Operations Controller for Huckleberry Mines Ltd. (2013-2015), Interim Manager of Financial Reporting for Minera Boleo of Baja Mining Corp. (2012-2013), Assistant Controller of Timmins Gold Corp (2012), and Senior Accountant for Baja Mining Corp. (2011-2012). Mr. Villa began his professional career at Deloitte in the audit and assurance practice serving notable Canadian public companies in the IT and mining industries for four years (2007-2011). Mr. Villa has a Bachelor of Science in Business Management with concentrations in entrepreneurship and marketing from Babson College in the United States.
ALEX BRIGLIO | VP SALES + MARKETING
Mr. Briglio has over 25 years of sales management, brand development and marketing experience in the sports industry with both local and international brands. He was instrumental in making Swany Canada the #1 selling performance winter sport glove in North America, taking the company from a start-up to the market leader. His previous experience includes Helly Hansen, Scarpa and Deuter, as well as developing dealer programs for Costco, MEC, Sport Chek, Sports Experts, REI, Blackcomb and The Bay, among hundreds of others.
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