FN Media Group Presents Safehaven.com Market Commentary
New York, NY – September 23, 2019 – With a $30 million prize pool on the line, and over 2 million people tuning in…One event has piqued the interest of a generation. And with this new industry as a whole slated to pull in $3 billion in just a few short years, investors can’t ignore the esports boom any longer. Mentioned in today’s commentary includes: Formula One Group (NASDAQ:FWONA), The Goldman Sachs Group, Inc. (NYSE:GS), Alphabet Inc. (NASDAQ:GOOGL), Facebook, Inc. (NASDAQ:FB), Porsche Automobil Holding SE (OTCPK:POAHY).
Teams are already selling for tens of millions of dollars…and the stars of this sports niche are earning a cool million every month. That’s more than the top MLB players.
This is the new reality of sports, and it’s fueled by young, internet savvy enthusiasts who spend a collective 355 billion hours watching their favorite players. And this overlooked industry is only getting bigger.
In fact, according to Goldman Sachs, it’s set to grow 240% percent by 2022. And one little-known company with a market cap of only $10 million is quickly becoming the talk of the town thanks to its strategic acquisitions and partnerships with some of the biggest names in the space.
The little-known company is Millennial Esports (GAME, MLLLF), and it’s positioning itself to take on every bit of this playing field, including the upside–and the upside to the upside.
5 Reasons to keep a close eye right now on this digital trend:
#1 Sports, Redefined and Ready To Hit $3 Billion
By next year, tech consulting firm Activate forecasts that 70 million people will watch a single esports final. And by 2021, esports in the U.S. is set to have 141 million viewers, beating out every single U.S. sport except the NFL.
This is the fastest rise of any industry to date. One out of every three 18-25-year-old spends more than an hour a day playing video games. Last year, 250 million played Fortnite alone. Already in Q4 2018, it boasted 400 million viewers, with total e-sports revenues reaching $870 million. As 2019 comes to a close, e-sports is set to come in with $1.1 billion in revenue.
According to an in depth report on the esports industry by Goldman Sachs (NYSE:GS), by 2022, the global esports market is expected to triple, hitting the $3-billion mark. A 240% rise in just 3 years.
Goldman also mentions that the total esports audience on streaming platforms YouTube and Twitch has already surpassed that of HBO, Netflix and ESPN combined, with viewers spending a collective 355 billion minutes on Twitch alone.
It’s anything but a passing fad. It’s global in scale, and major universities are even offering esports scholarships. What’s pushing all this profitability?
It’s simple: Esports viewers want to be able to watch their favorite teams, players and tournaments on any screen, at any time. That’s exactly where Millennial Esports (GAME, MLLLF) comes into play.
There are multiple billion-dollar prize pools, and Millennial is jumping into all of them:
- Branding
- Media rights
- Advertising
- Sponsorship
- Big Data
- Game development
#2 The Formula (One) for Success
When it comes to game developing and the holy grail of branding, Millennial (TGAME, MLLLF) is on full throttle. The news flow on Millennial’s game development is moving faster than an F1 race, and the brands behind the name are top of the line.
The company has acquired Eden, a video racing game developer linked to the Formula One (NASDAQ:FWONA) brand. Eden just rolled out Gear Club Unlimited 2 in 2018, and more games are in the pipeline. It also just secured exclusive partnerships with Porsche (OTCMKTS:POAHY) and Nintendo.
Published by Microids and developed by Millennial Esports’ gaming studio Eden Games, Gear.Club Unlimited 2 Porsche Edition will bring virtual versions of iconic Porsche vehicles into the hands of Nintendo Switch gamers.
Eden Games founder, David Nadal noted, “When we first launched Gear.Club on the Nintendo platform 2017 we were thrilled with the reaction from gamers. We already had an amazing collection of cars from some of the biggest manufacturers in the world, but to now work with Porsche is a great addition.”
Now with the Formula One link, Millennial is eying even bigger prizes. The F1 isn’t just a race, it’s an obsession. Its 12 teams are worth over $4 billion, and each race is watched by over 100 million viewers. Millennial will be rolling out these big-name brands for its major esports event, World’s Fastest Gamer, which offers the biggest prize in esports racing history. It pits big-name racers against the best of the gaming world for a killer cash prize of $1 million for the winner.
Nearly 57 million people are expected to view this year’s Season 2 event, which could bring in $15 million in media value alone, with Aston Martin playing a key role and former F1 and Indy 500 racers behind the e-wheel. That includes former F1 Ferrari driver Rubens Barichello and 2x Indy champ Juan Pablo Montoya.
Once the flags are waved on this race, it will be full speed ahead for Millennial’s exposure. By the time these drivers hit the $1-million finish line, Millennial hopes to have established itself as the world’s biggest esports racing brand. But it will also have delivered a much bigger message at the finish line …
Millennial (GAME, MLLLF) could be on track to become the biggest provider of esports data analytics for big tech.
#3 Big Data, Even Bigger Upside
The nearly $200-billion Big Data industry is the massively lucrative difference between esports and an esports empire.
Big Data is the kingmaker for every segment of industry. That’s how companies like Google (NASDAQ:GOOGL) and Facebook (NASDAQ:FB) have carved out their positions among some of the most valuable companies in the world.
Facebook, for its part, collects a shocking amount of data from its 2.4 billion users which it uses to fine-tune its potential to target those same users with curated advertisements. In fact, as of early 2019, Facebook has an average of over 52,000 unique data points on each of its users. Though Facebook has come under fire from less-than tech-savvy regulators, the company has shown no signs of slowing, with its share price growing by 22 percent this year alone.
And Google is even more shocking. The internet giant knows everything its users have ever searched for and everywhere they have been, both in the real world and online. It has so much data, actually, that if a person were to download their file, it would add up to millions of Word documents.
Now the same thing is happening in the gaming industry. It’s great to develop one of the hottest new games, but the real upside is when you can harness all the data you collect from millions of players and turn it into premium analytics that everyone wants.
That’s exactly what Millennial (GAME, MLLLF) is doing through a well-timed acquisition of Stream Hatchet, a data-collection and processing service, which could be described as the “Nielsen of Gaming”.
Stream Hatchet collects analytics on esports, specifically, and then helps its clients identify influences and trends in the industry. This is where the esports industry gets intelligent.
The way to make money in this industry is to know what gamers are doing, how many hours they’re doing it for, what’s influencing them and how to harness that data. Now gathering this data is under the Millennial umbrella. And it isn’t only hitching a ride on the next generation of revenue stream …
Companies are actually buying their own data back from Millennial. So that’s double the upside.
Big data gets even bigger for Millennial, too. It has working relationships with everyone from the biggest streaming companies, social media sites and game platforms on the collection end, and the world’s biggest developers, publishers and studios on the development end.
It’s cornering the market on esports and gaming data, which means it’s essentially holding a secret key to industry revenue. That means it’s also got a secret code book for monetizing data through licensing and reporting fees.
#4 The Godfather of Esports
It helps when a company has the “Godfather” of racing esports at the helm. Millennial’s CEO is exactly that: Darren Cox masterminded the World’s Fastest Gamer event, and he’s also the former Global Motorsport Director for Nissan, managing global sales and marketing for the brand.
What Millennial (GAME, MLLLF) is doing straddles a series of multi-billion-dollar worlds, from racing and game development to branding, advertising and big data. Cox has done it all.
He’s landed F1 Ferrari driver Rubens Barrichello for Millennial, along with Indy 500 champion Juan Pablo Montoya. He’s an expert in branding. He’s even managed to turn gamers into professional racers at the GT Academy. He is THE name in esports.
He understands that this isn’t just about developing games, and he’s in the process of building an esports empire—and nothing less. Cox is ready to tap into every single revenue stream connected to esports, and his string of acquisitions only adds fuel to the fire.
#5 The Value in Undervaluation
We’re talking about a $10-million market cap company positioning itself to try to corner the market in racing game development, branding and big data analytics in an industry some predict will explode to $3 billion by 2022.
It’s also part of a bigger gaming industry that could be worth $300 billion by 2025. The wider industry will be very interested in the big data code book held by Millennial, too. It’s already an industry offering up massive cash prizes in the tens of millions, and Millennial’s “World’s Fastest Gamer” event could be the next big Fortnite-style ‘World Cup’ to captivate global audiences.
It started with two critical acquisitions:
- Eden gaming, with the F1 branding and new racing games in the works
- StreamHatchet, with the keys to e-sports big data
The next big push will come when the flag is waved on the “World’s Fastest Gamer” and the F1 obsession hits the digital racetrack around the world later this year. When it comes to esports, there is no doubt the Millennial Esports (GAME, MLLLF) is in poll position.
By. Philip Drew
IMPORTANT NOTICE AND DISCLAIMER
PAID ADVERTISEMENT. This communication is a paid advertisement. Safehaven.com, Leacap Ltd, and their owners, managers, employees, and assigns (collectively “the Publisher”) is often paid by one or more of the profiled companies or a third party to disseminate these types of communications. In this case, the Publisher has been compensated by Millennial Esport Corp. to raise public awareness of the company and to advertise and market the company’s products and services. Millennial Esport paid the Publisher fifty thousand US dollars to produce and disseminate this and other similar articles and certain banner ads. This compensation should be viewed as a major conflict with our ability to be unbiased.
Readers should beware that third parties, insiders, and/or their affiliates may liquidate shares of the profiled companies at any time, including at or near the time you receive this communication, which has the potential to hurt share prices. Frequently companies profiled in our articles experience a large increase in volume and share price during the course of public awareness marketing, which often ends as soon as the awareness marketing ceases. The public awareness marketing may be as brief as one day, after which a large decrease in volume and share price may likely occur.
This communication is not, and should not be construed to be, an offer to sell or a solicitation of an offer to buy any security. Neither this communication nor the Publisher purport to provide a complete analysis of any company or its financial position. The Publisher is not, and does not purport to be, a broker-dealer or registered investment adviser. This communication is not, and should not be construed to be, personalized investment advice directed to or appropriate for any particular person. Any investment should be made only after consulting a professional investment advisor and only after reviewing the financial statements and other pertinent corporate information about the company. Further, readers are advised to read and carefully consider the Risk Factors identified and discussed in the advertised company’s SEC, SEDAR and/or other government filings. Investing in securities, particularly microcap securities, is speculative and carries a high degree of risk. Past performance does not guarantee future results. This communication is based on information generally available to the public and on an interview conducted with the company’s CEO, and does not contain any material, non-public information. The information on which it is based is believed to be reliable. Nevertheless, the Publisher cannot guarantee the accuracy or completeness of the information.
SHARE OWNERSHIP. The owner of Safehaven.com owns shares and/or stock options of the featured companies and therefore has an additional incentive to see the featured companies’ stock perform well. The owner of Safehaven.com has no present intention to sell any of the issuer’s securities in the near future but does not undertake any obligation to notify the market when it decides to buy or sell shares of the issuer in the market. The owner of Safehaven.com will be buying and selling shares of the featured company for its own profit. This is why we stress that you conduct extensive due diligence as well as seek the advice of your financial advisor or a registered broker-dealer before investing in any securities.
FORWARD LOOKING STATEMENTS. This publication contains forward-looking statements, including statements regarding expected continual growth of the featured companies and/or industry. The Publisher notes that statements contained herein that look forward in time, which include everything other than historical information, involve risks and uncertainties that may affect the companies’ actual results of operations. Factors that could cause actual results to differ include, but are not limited to, changing governmental laws and policies impacting the company’s business, the size and growth of the market for the companies’ products and services, the companies’ ability to fund its capital requirements in the near term and long term, pricing pressures, etc.
INDEMNIFICATION/RELEASE OF LIABILITY. By reading this communication, you acknowledge that you have read and understand this disclaimer, and further that to the greatest extent permitted under law, you release the Publisher, its affiliates, assigns and successors from any and all liability, damages, and injury from this communication. You further warrant that you are solely responsible for any financial outcome that may come from your investment decisions.
TERMS OF USE. By reading this communication you agree that you have reviewed and fully agree to the Terms of Use found here http:// Safehaven.com/terms-and-conditions If you do not agree to the Terms of Use http:// Safehaven.com/terms-and-conditions, please contact Safehaven.com to discontinue receiving future communications.
INTELLECTUAL PROPERTY. Safehaven.com is the Publisher’s trademark. All other trademarks used in this communication are the property of their respective trademark holders. The Publisher is not affiliated, connected, or associated with, and is not sponsored, approved, or originated by, the trademark holders unless otherwise stated. No claim is made by the Publisher to any rights in any third-party trademarks.
DISCLAIMER: Safehaven.com is Source of all content listed above. FN Media Group, LLC (FNM), is a third party publisher and news dissemination service provider, which disseminates electronic information through multiple online media channels. FNM is NOT affiliated in any manner with Safehaven.com or any company mentioned herein. The commentary, views and opinions expressed in this release by Safehaven.com are solely those of Safehaven.com and are not shared by and do not reflect in any manner the views or opinions of FNM. FNM is not liable for any investment decisions by its readers or subscribers. FNM and its affiliated companies are a news dissemination and financial marketing solutions provider and are NOT a registered broker/dealer/analyst/adviser, holds no investment licenses and may NOT sell, offer to sell or offer to buy any security. FNM was not compensated by any public company mentioned herein to disseminate this press release.
FNM HOLDS NO SHARES OF ANY COMPANY NAMED IN THIS RELEASE.
This release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E the Securities Exchange Act of 1934, as amended and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. “Forward-looking statements” describe future expectations, plans, results, or strategies and are generally preceded by words such as “may”, “future”, “plan” or “planned”, “will” or “should”, “expected,” “anticipates”, “draft”, “eventually” or “projected”. You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements as a result of various factors, and other risks identified in a company’s annual report on Form 10-K or 10-KSB and other filings made by such company with the Securities and Exchange Commission. You should consider these factors in evaluating the forward-looking statements included herein, and not place undue reliance on such statements. The forward-looking statements in this release are made as of the date hereof and FNM undertakes no obligation to update such statements.
Contact Information:
Media Contact – FN Media Group LLC
e-mail: editor@financialnewsmedia.com
U.S. Phone: +1(954)345-0611
CONTENT SOURCE: Safehaven.com